By some estimates, three start-ups are born every second. Disruption and the rise of the gig economy explain only part of this start-up mania. A growing disillusionment with corporate life is also a contributing factor. To illustrate this latter trend, we chart the path of three executives who have made the leap after a long corporate career. Growing up in a comfortable, Dutch white-collar family did not predispose André, our first case study, to become an entrepreneur.

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