It’s an ingredient essential for success, but confidence can be maddeningly elusive. In part, perhaps, because it is misunderstood. Confidence doesn’t, for example, have to look Mad Men macho. It’s not about speaking first or loudest. It’s also not all in your mind, or about “feeling good.” Telling yourself you are great doesn’t make you confident. Confidence, we have learned, is about action, and it is created by doing, and by work. Confidence can also look different for women.

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